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Mervyn Faris

Internet Marketing Consultant

Sarasota Florida

 

OUR PRODUCTS : SEARCH ENGINE OPTIMIZATION

Search Engine Optimization statistic


Why Is Search Engine Optimization Important?
Ensuring customers can easily find your website when they're looking for it is critical. According to VeriSign, over 1 million new Web addresses are registered every month - that's over 40,000 per day.

How do consumers find their way through all these sites? The answer is search engines.

Millions of people use Google, Yahoo!, MSN and others to find everything from stock tips to sports cars. Google alone boasts over 200 million searches every day, and that number keeps on growing. Even if you've never thought about search engines before, these statistics illustrate how important it is for your website to be listed in them. But being listed isn't enough; you also need to achieve a high ranking in the search results to benefit from the considerable amount of traffic they can send to your website.

"I always see my competitor's site but not mine"
Ever wonder why your competitor's site turns up at the top of the search results and yours is buried 10, 20 or 100 pages down? There are specific techniques used when building a website that determine whether or not a search engine can actually find the website to begin with, and then where it ranks that site in its database.

These techniques are referred to as search engine optimization and are quite complex. That's because searchers demand only the most relevant results from their searches, so search engines constantly change and refine the way they capture and categorize content.

It takes an expert to understand this constantly evolving process and to implement the techniques that ensure a top ranking. WSI can provide these services as part of your new Internet Solution, or as an upgrade to your existing website. Either way, this essential service will deliver more targeted traffic to your website.

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